Business profit is the main criterion by which a future businessman chooses a field of activity.
In Russia, there are several main types, whose profitability is amazing. But in other industries, you can achieve financial success if you correctly assess the capabilities of the business environment.
Statistics for 2019
The main contribution to the GDP of any country in the world is made by big business, it accounts for most of financial, labor and other resources. In Russia, large businesses account for 70 to 80% of the national GDP, which is a very high figure compared to Western countries.
According to various estimates, the share of medium-sized businesses in Russia accounts for 10 to 12% of GDP. It is rather difficult to single out this figure precisely, since the overall indicator for small and medium-sized businesses is calculated, which, by the way, is also quite contradictory. After averaging data from several sources, such as Rosstat, banking organizations and well-established experts, the SME indicator is determined at the level of 20-30% of the country's GDP.
At the end of 2013, GDP growth Russian Federation amounted to 1.3%, with preliminary forecasts from 1.3 to 3.8% (World Bank). The largest share in GDP fell on wholesale and retail trade and repair ( 18,3% ), mining has brought 10,8% GDP.
The maximum profitability was observed in the field of mining (24-33%), and chemical production (16.7%). In all areas of large business, there was a drop in profitability associated with a decrease in prices and consumption in world markets. The growth of the small and medium segment of the economy amounted to about 0.9% of GDP, although negative trends were also observed here.
Forecasts of GDP growth for 2019 were based on the level of 4.3%, but due to the turbulent geopolitical situation and the general recession economic indicators the forecast was lowered to 3.7% (Ministry of Economy) and the IMF lowered its forecasts to 0.9%.
Growth in the industry experts predict zero level, wholesale and retail trade could grow by 2.1%.
In general, the statistics are not very comforting and by all indications resemble the situation in 2013.
By scale
Businesses are divided into three categories according to their scale: large, medium and small.
- Large business includes national and multinational companies with annual turnover over 1 billion rubles. and staff from 500 people.
- To the middle - regional companies that conduct their business in one or more regions and have in their staff from 50 to 500 people and much smaller financial turnover ( up to 1 billion rubles).
- Small businesses are small firms that have in their staff (depending on the type of activity) up to 50-100 person and annual turnover up to 500 million rubles
Big business
In big business, oil and gas companies are still the most profitable. They are followed by large transport, chemical and metallurgical enterprises and banking enterprises.
Over the past few years, the profitability of these activities has been slowly but surely declining. And 2013 was marked by a sharp drop in profitability in all areas of large business.
The metallurgical industry fell especially strongly in price.
Some enterprises crossed the threshold of profitability in the opposite direction and were forced to close. This is due to the large dependence on demand and prices in world markets, which have fallen rapidly over the past couple of years.
Medium business
The most profitable medium-sized companies are considered to be communications, construction and transport companies, as well as firms operating in the marketing and advertising services sector.
V Lately they are rapidly approaching the healthcare industry, or rather the segment of private clinics, which show an average profitability of 10-15%.
Retailers and wholesalers of consumer goods also demonstrate consistently good performance.
Small business
In the small business segment, it is difficult to single out a separate type of activity that can be considered the most profitable. Since the profitability indicators of many of them are very close.
Nevertheless, construction, installation and repair work is considered the most profitable, according to some reports, their profitability can reach 80-90%.
The segment is also characterized by high profitability. Catering and consumption, consulting services ( 16,5%) . According to Forbes magazine, this also includes the services of chiropractors, dentists, as well as accounting and legal services, which have an average level of profitability within 13,5 – 16% .
Summing up, we can say that the basis of small business is the sphere of private services, which is the most profitable.
Business profitability depending on the location
The size of the settlement cannot be ignored. It is clear that it is almost impossible to achieve the same heights in the same type of activity in Moscow and Tula. Experts have compiled their own rating of the most profitable enterprises in different city sizes.
In the metropolis
Megacities are distinguished by a large turnover of money and a higher standard of living, which also affects profitability. different types activities.
Important hallmark business in major cities is very high level competition.
Both large and small businesses are very well developed here.
To the most profitable types business activities include:
- Construction and real estate.
- Sale of services in various fields.
- Trade and public catering.
The best profitability indicators are demonstrated by small companies providing services:
- private audit,
- private medicine (including cosmetology and dentistry),
- accounting and tax calculations
- lawyer and notary offices,
- small lending.
Winning the success of the public in big cities is difficult. The image means a lot here - it must be crystal clear. It is difficult to start in such conditions, an impressive capital is required (even for a small enterprise).
In a small town
The profitability of a business in a small city can differ significantly from its counterparts in large settlements.
For comparison: outlet fast food in Moscow brings its owner about 3 million rubles. per year, and the same institution in Belgorod earns no more than 100 thousand rubles.
Everything depends on the standard of living of the population, regional mentality, competitive saturation in each particular city.
Nevertheless, for almost all regions, the construction and repair and installation business, as well as funeral services, traditionally have good profitability. Over the past few years, there has been a constant increase in demand for private consulting services in the regions, which is characterized by high profitability and very small initial investments, which makes it very interesting for beginner businessmen.
In the village
The situation with the standard of living in countryside still remains at a very low level. Therefore, the business associated with the provision of services is either not in demand here at all, or demonstrates record low profitability.
Traditionally good profitability indicators remain in agriculture and petty trade. True, the trading niche is basically already occupied and it makes no sense to compete with the old-timers, but the products of small farms and crop production are in very good demand, thanks to the trends towards a healthy lifestyle among the urban population.
seasonal factor
When to start your business is also an important question. Some of the activities are too pronounced seasonality. Consider the most popular and profitable seasonal businesses.
Summer
Summer is a period of vacations, rest and not always justified spending of money. Almost all businessmen know this principle and use it.
Profitability level summer species business can reach up to 200%.
First place in the list of the most profitable summer activities is remote trade ice cream, kvass, beer and souvenirs. The level of income from such a point depends on a single factor - a good location. The more profitable it is located, the higher the margin and more sales.
Also a very profitable niche is entertainment services on the water and the beach. The highest incomes are observed in resort areas and mass recreation areas near big cities.
in winter
For the winter period, there are also seasonal types of business. Their profitability is accordingly above average, as in any seasonal business.
These activities include:
- Snow removal (with the involvement of special equipment and without it).
- Organization of entertainment (snowmobiling, skiing, snowboarding, slides, outdoor skating rinks).
- Sale of hot drinks and fast food (patties, hot dogs, etc.)
The profitability of winter types of business is still inferior to its summer counterparts and ranges from 30 to 60%.
The location of the business is also important here, but this dependence is not as strong as in summer period, and the binding of business goes mainly to large and medium-sized cities.
Rating of business ideas by gender
It is no secret that the attitude of women and men to the choice of business and its development is not the same. Although in recent years the gender factor has lost its relevance, the difference still remains.
For women
Women are distinguished by a more subtle perception of the world around them, better taste and greater perseverance than men. As a rule, a lady who decides to go into business rarely owns start-up capital, but has an enviable perseverance in achieving her goal. Therefore, the rating of business ideas is based on these advantages.
Among the options for a private business that do not require large initial investments and are the easiest to implement, women are more suitable for:
- Provision of design services for internal planning in a private house, apartment, arrangement of garden plots.
- Manufacturing original jewelry for home, summer cottage, handmade wearable jewelry (the so-called hand made which has become very popular in recent years).
- Freelance (earnings on the Internet) - work with texts, photos, design.
- Home-made culinary products (cakes, cookies) and home-cooked dishes.
- Nowadays, residents of big cities devote almost all their time to work and eat fast food, which everyone is tired of and is harmful to health. Therefore, this type of service, such as catering, can be in great demand.
- Manufacture and sale through online stores of clothing, underwear, bedding.
This does not mean at all that women can earn only by manual, light work. The mental resources of the female part of business representatives are also in high demand. For example, a lady can more easily open and manage an accounting agency.
For men
The best business ideas for men are associated with those jobs that, due to physical characteristics, only men can perform, or those that are more effective when performed by men. They are also the most profitable correct staging work.
These include:
- Services "Husband for an hour", specializing in minor household repairs.
- Auto repair shops (from garage repair to large service stations).
- Consulting services.
- Minor installation, repair and construction services.
- Freelance (copywriting, website development and promotion).
All these activities have a fairly high profitability, and most do not require capital investments, or generally involve starting from scratch. The main requirement at the start of these types of activities is a good qualification and level of knowledge in the chosen direction.
However, you should not select the type of activity solely on sexual characteristics. It all depends on the personal characteristics of a particular person. No one will be able to answer with accuracy who is better able to cope with the role of a leader, for example, or a retail chain of stores. In the first place is to put your own experience and awareness in the industry of interest.
international experience
International experience and trends in the country's economy show that in the coming years, the profitability of large businesses and their share in the country's total GDP will decrease significantly, while the segment of medium and small businesses is expected to grow. But in the long term, the profitability of all types of business will decline, this is due to increasing competition in all areas of activity.
Profitability indicators in the most developed countries Ah, it's thought provoking. To date, the average profitability of a large US business is about 15%, while in the EU this indicator is at the level 7-8% . At the same time, the profitability of small businesses, respectively, 25% in the USA and 16% in Europe.
The share of GDP that is accounted for by small and medium business, is within 50-60%, which has a very good effect on the economy, because small businesses are not so dependent on prices in foreign markets and are more flexible in times of crisis.
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Forecast: what business will be the most profitable in the near future?
In Russia, in the coming years, the most profitable business will remain related to the extraction and processing of the oil and gas industry. In the sphere of medium and small businesses, there is a noticeable trend in the growth of the share and profitability of businesses in the service sector (especially consulting, auditing, medical services), the niche of vending services (selling from the machine) remains half filled.
It is also worth noting the business on the Internet, which demonstrates huge growth rates and has a large untapped potential in the markets of the CIS countries.
Experts expect growth in the call center segment, production and sales natural products, internet mediation. So we can safely say that, despite the work in a crisis, small and medium-sized businesses will grow and develop.
Choosing an industry based solely on profitability will not bring the expected results. If you are completely unfamiliar with the device of the car. there's no point in opening an auto repair shop. It is better to establish a mini-bakery, the technology of which was sorted out even in adolescence.
The main conclusion that the future businessman should draw from this article is this: the one who works hard in a familiar field and does not stop learning new things earns millions.
Situation today with small businesses in Russia is deplorable. someone has good ideas, but cannot realize them due to the lack of initial capital, someone has financial opportunities, but is in search of a profitable niche or is stuck at the start due to bureaucracy, bribery, peculiarities of Russian legislation, etc.
but, despite not the best economic and political situation in the country, it is quite possible.
Most promising business- this is the one to which you can surrender completely, that is, your hobby, what you do with great pleasure, can turn into. Do you have a good camera and like to take pictures? Collaborate with photo studios, shoot holidays, ceremonies, weddings. Sports fan? Open your section. Children are especially popular now. Can't get away from your computer? Become an Internet Entrepreneur.
Which business is better? TOP 10 most promising options:
1. Hostels
In modern Europe, hostels come across at every turn - mini-hotels that can accommodate up to 12 beds in one room.
It is worth noting that hostels are quite for Russia and the most profitable.
What you need to open a hostel:
- Purchase or lease of premises;
- Registration of IP;
- Opening a bank account;
- Permission from municipal authorities;
- Permission from the fire inspection and sanitary and epidemiological station;
- Advertising and promotion.
How much is
Expenses
The costs include obtaining a permit for this species activities and purchase of equipment. For these purposes, we lay an average of 350-450 dollars.
About $70 more will need to be invested in customer acquisition and supplies.
Income
The level of income is influenced by the professionalism of the master, the location of the workshop, and the literacy of the advertising company. Payback - 3-6 months. Earnings - 300-600 dollars a month.
10. Tattoo parlor
You will need to rent a room, purchase equipment, hire a specialist and other expenses. Opening a tattoo parlor in a city with an average population will cost about 14-15 thousand dollars.
Equipment costs can be recouped in 6-12 months, that is, the income will be from 700-800 dollars per month because the cost of these types of services is quite high.
Rating of the most profitable destinations for starting your own business in Russia
- IT-sphere. Recently, there has been a global growth rate. This is due to the widespread high technology among the population.
- Mobile connection. One of the most profitable types of business.
- Realization of natural resources. The most profitable business in the country.
- Trade in consumer goods. You can get started with minimal investment.
- Providing services to the public. You can start your business from scratch.
In fact, there are a lot of good ones, for example, at the moment, there are already about 4,000 business ideas and more than 800 earning options, which, if desired, can also be turned into a business.
Related video:
We present to your attention an overview of the “most-most” businesses in Russia: the most profitable, the simplest, as well as the most promising and unpromising types of businesses.
The business valuation in this case is based solely on the personal opinion of the author, which, however, is based on a thorough analysis of the realities.
Most profitable big business
Undoubtedly, this is the oil and gas industry. Profit in this area is calculated in such figures that ordinary person becomes stupid. For example, Gazprom received 1.2 trillion. rub. net profit for 2012. Do the numbers seem far away? Imagine, this is 100 billion rubles. per month, 3.3 billion rubles. per day or 140 million rubles. at one o'clock. The net profit received in a few minutes is enough to buy an apartment in Moscow. Naturally, "mere mortals" are barred from entering this market.
The most profitable medium business
In the field of medium and small businesses, everything is quite relative. It is difficult to single out the undisputed leaders, but trade, cargo transportation, advertising, construction and production are in good standing. These are strong middle peasants that provide owners with a decent income.
In fact, any business that qualitatively satisfies the needs of customers becomes profitable. Today, many cities are actively developing, new buildings are constantly being erected, cottages and private houses are being built, government orders are distributed in “packs”. Therefore, construction and repair, as always, are in demand.
The advertising business is also flourishing, and not only in the form of manufacturing various products. Western trends such as BTL marketing and others are in vogue. An increasing number of companies are realizing that standard advertising methods have lost their effectiveness. Now customers are attracted in a new way. If you are creative and have the ability to select the right people team, this business might be right for you.
Trade is one of the most ancient types of entrepreneurial activity, but it still has not lost its relevance. The main thing is to sell a product that people need at competitive prices, but with a normal margin. There is always a demand for food, hygiene items, medicines and things.
A manufacturing business can bring in impressive profits. But you need to think in detail about the future product. If you decide to produce a "hot" product, you will have to make an effort to stand out from the competition. In order not to burn out, it is necessary to produce a product that is strikingly different in some way. For example, it costs much less or has unique properties.
Trucking is another lucrative business. If goods are produced, they must be delivered to retailers and consumers. There is always a demand for such services. The main thing is to attract qualified employees and ensure high quality delivery.
Most Profitable Small Business
The best small business is one that does not require large investments and working capital and can be expanded in the future. First of all, this concerns the service sector. If you are an expert in some field, you can sell your skills. The better you do it, the more income you get. The costs are usually small, the payback is good.
One of the most profitable small businesses is small-scale construction and repair work (here it is difficult to draw a line between medium and small businesses). Moreover, with the development of a reputation, such a business can grow from an individual entrepreneur into a large construction company.
Public catering is also quite profitable, especially fast food establishments. It is not necessary to use a franchise. You can organize your own small cafe. According to experts, this market will continue to actively expand in the near future.
Most promising business
The Internet is an area that is developing at a crazy speed. There is a lot of money on the web. Many people are already using this tool. Some are engaged in the creation, filling and promotion of sites. This business requires almost no investment, but provides a high income.
Contextual advertising, earnings on partner and own products sold via the Internet are also promising areas. But an even more profitable option is the info business, i.e. sale of information. Once compiled, a course can generate income for many years. But to be successful in this area, you need to be a specialist in some area and be able to “sell” yourself.
The easiest business
A very profitable and low-cost, and therefore, relatively speaking, the simplest business is vending. You only need to register an individual entrepreneur, buy a vending machine (for example, a coffee machine or one that sells snacks) and agree to rent a small area in popular place(for example, in a shopping center or at a train station). In principle, this is 90% of the business. You don't need any special knowledge. Just organize an uninterrupted supply of goods and make a profit. The cost of devices ranges from 5 thousand to 1.5 million rubles.
Most unpromising business
A rare business can be called absolutely meaningless. Much depends on the person.
If you do not know the basics of business, you will be deceived. If the waiters are rude to visitors, the restaurant will not be successful. If you're trying to "sell ice in Antarctica," they won't buy it from you. Although, there were people who managed to sell "air from the Alps" in balloons and vacuum cleaners for $ 3,000, so anything is possible.
Of course, you should not try to compete with GAZPROM if you are Vasya Pupkin from Hatsapetovka and can invest as much as 539 rubles and 43 kopecks in the business.
But the modern world gives us millions of opportunities. Everyone can find something to their liking.
What is the most profitable business for you?
But here the answer is no. Each person is unique and what is good for one may not be for another. All great people say that it is impossible to succeed if you do not have a sincere love for your work. If your hobby can become a business, take this chance. The main thing is to study the "materiel" in detail, get acquainted with all the nuances, make the necessary connections even before you decide to start.
It is important that the consumer needs your product. Study the needs of your target audience.
If you have a crazy idea, don't dismiss it right away. Bill Gates' acquaintances also twisted their fingers to their heads when he said that a PC would be in every home.
And remember that best business- one that improves people's lives, makes it more comfortable, enjoyable, healthy and happy. Remember about social responsibility, and your business will bring not only money, but also satisfaction.
www.aurora-consult.ru - valuation services and consulting for legal entities.
The “best” businesses in Russia: Video
In most developed countries of the world, small and medium-sized businesses form the backbone of the economy. And it is not surprising, because with minimal costs, a private entrepreneur can receive by no means small profits. But, of course, success largely depends on the area in which you want (and can) work - services, production, transport, trade, etc.
So who earns the most? Forbes magazine tried to answer this question, having compiled a list of the most profitable and promising segments of small business. The rating is based on data on 300 thousand firms and individual entrepreneurs, each area was represented by at least 100 companies. The data was collected by a specialized consulting agency from 2003 to 2011.
As the authors of the rating note, most of the most profitable types of entrepreneurship require excellent professional training. At the same time, these specialties allow you to work for yourself, not to maintain a staff, and sometimes not even use the office. But there is another side of the coin: the clients of such specialists, as a rule, resort to the services of the same professional for many years, that is, it is very difficult for a beginner to quickly take a worthy position in the market.
So, who got into the business top?
1. Private auditors. Net profit - 16.5%. Audit services are in demand at all times, so the financial crisis has not affected the income of these professionals. In addition, clients usually work with the same auditor (or firm) on a regular basis, so there is little to no promotional costs. And, of course, if you work for yourself, the need to rent an office and pay staff is completely eliminated.
2. Chiropractors, 15.3%. Official medicine does not always recognize the craft of these specialists, but this does not prevent them from receiving a decent income. And those who do not maintain their own office and work on departure at the client's home, moreover, have almost no costs.
3. Specialized clinics, 15%. The most popular are minor surgeries, cosmetic procedures and various examinations. Despite the high cost of maintaining such an institution, the prices for services more than cover all costs.
4. Accounting services, 14.9%. Just like auditors, accountants are needed by everyone and always. Any services of these specialists are quite expensive, however, competition in this area is consistently high.
5. Private dentists, 14.7%. These doctors almost never suffer from a shortage of clients. Many patients become regulars and go to the same dentist for decades; plus, they advise their favorite specialist to friends, relatives, colleagues, and so on. Even without a single advertising line and having rather expensive equipment, the dental office is a profitable enterprise.
6. Tax calculations, 14.7%. Nobody likes to fill out declarations and stand in line at the tax office. On human laziness and earn private tax.
7. Dentist-orthodontist, 14.4%. In Russia, these specialists usually do not work outside the walls of any clinics, but in America, a private orthodontist is a fairly common phenomenon. And the services of such doctors are traditionally expensive: if the client wants a Hollywood smile, he must be willing to pay the appropriate price for it.
8. Law offices, 13.4%. At the same level are the approximate incomes of all law firms and firms.
9. Small lending, 13.3%. Companies that issue small loans secured by the company's products have become popular during the crisis. Large banks unanimously refused loans to entrepreneurs and demanded that previously issued loans be repaid ahead of schedule, while these firms were ready to issue funds without special requirements and for the required period. For small businesses, this has become a real lifesaver, as profits in manufacturing and trade also began to plummet.
10. Private managers, 12.2%. The financial management service is not very popular in our country, but in the West people trust traders much more than banks and not their own “mattress”. Even pensioners turn their savings into securities, so managers have a lot of clients, but there are almost no costs: such a specialist can even work from his own sofa.
11. Drilling of oil and gas wells, 12%.
12. Optometrists, spectacle fitters, 11.5%.
13. Leasing of non-residential premises, 11.3%.
14. Real estate appraisal, 11.3%.
15. Leasing of mini-warehouses and storage rooms, 11%.
16. Insurance agencies, 11%.
17. Credit intermediaries, 10.7%.
18. Investment advisors, 10.7%.
19. Speech therapists and audiologists, 10.6%.
20. Private therapists, 10.4%.
Starting your own business is not an easy, but extremely interesting task, and the prospects can be simply breathtaking. A personal business provides not only a source of income, but also independence, the ability to optimally manage your time and resources, acquire new knowledge and skills.
What kind of business to open for a novice entrepreneur? The answer to this question is always individual in nature and is determined not only by market and economic factors.
Which business is better to open: factors of choice
When starting your own business, you will have to solve a number of tasks - both strategic and procedural and creative - in order for the enterprise to start working and generate income.
- Niche selection.
First, figure out what kind of business you will open, decide on the industry and market niche. What advantages should your business have in order to be successful and in demand? What are the features of the chosen business niche?
- Idea selection.
After that, you need to develop a business idea, answering the question of what exactly the company will do. An idea for a business should be practical and promising. Uniqueness is not the main thing for business, but you need to have some kind of zest that distinguishes you from competitors.
- Marketing strategy.
The marketing strategy of the company is based on the business idea. This strategy consists of several components: basic definition directions of the company's activities, ways of attracting and retaining customers, detuning from competitors, choosing advertising channels, uniqueizing their products and services (so that they compare favorably with other offers on the market).
- Ready to fight.
- Registration.
V different countries Business registration procedures are very different, and when deciding which small business to open, you need to study all the legal intricacies of this process. In the Russian Federation, you can register as an individual entrepreneur or as a legal entity. Think about what would be more appropriate in your case.
- Business plan.
Drawing up a business plan is necessary for everyone who is going to open their own business, regardless of its specifics. It includes the company's development strategy, tactical measures, timing and costs. A well-written business plan allows you to assess the prospects of the company.
From this document it should be clear what kind of start-up capital you need to have in order to open your own business. In case of force majeure and unplanned expenses, this figure should be increased by one and a half times. If the entrepreneur does not have his own financial resources, you can apply to a reliable bank for a loan for the maximum possible period and at the lowest interest rates.
- Organization of reporting.
Accounting and document management issues should also be considered in advance. If you do not have the appropriate education, it is better to immediately hire an experienced accountant. This can be done as part of an outsourcing agreement or invite one of the accountants you know to work.
The personality of the business founder largely determines the success of the entire project. In this activity, such qualities as stamina, responsiveness, composure, efficiency, high self-organization, energy, leadership skills. A lot of great business ideas got stuck at the idea stage because the authors did not have the strength, motivation and skills to open their own business and persevere in its development. Therefore, at the stage of thinking about which small business is better to open, you need to analyze your own capabilities, psychological features and restrictions, not just market conditions.
In addition to the warehouse of character, the important resources of a business leader are his professional skills, knowledge, experience, and connections. If a person starts his own business in an area where he has already worked for some time and knows the nuances well, this gives him an advantage over less informed and experienced entrepreneurs.
What is the best way to start a business from scratch
Everything existing species businesses can be classified into one of three types:
Production
It does not have to be large-scale, time-consuming and expensive. It makes no sense for a novice entrepreneur to immediately open something large - a plant, for example - if a small workshop with the most necessary equipment is enough for work.
Now the most promising and popular business is the production of unique products: private bakeries and confectioneries, craft breweries, the production of designer furniture, the creation of unusual accessories and jewelry. Such a business does not require huge start-up capital, but the knowledge and skills of the entrepreneur and those whom he recruits into his team are very important in it - both professional skills, and creativity, and managerial competencies. Of particular importance for those who plan to open such a small business is the choice of a business niche and research on the market situation.
Services
They are divided into tangible and intangible. The first category includes, for example, education, catering, hotel business, passenger transport, construction, etc. You can open such a business only if you have a certain start-up capital. But intangible services do not require special financial investments. These are consulting in various fields, design, tutoring and coaching, hairdressing and manicure services, minor repairs of things and household appliances etc. For those who have professional skills in any area, it makes sense to think about opening your own small business (another option is to hire qualified staff).
Trade
Trading activity varies in scale: it is wholesale and retail. What type of trade is better to specialize in when opening a private business is a difficult question. Receive good profits It is possible in both cases, if you correctly organize business processes. But in terms of investments, wholesale trade is more expensive.
In a situation where an entrepreneur has very limited capital, but wants to open his own business, optimal solution there will be intermediary activities in trade and services. There is no significant cost to the dealer or distributor. By choosing an area in which there is already some knowledge and experience, a businessman not only combines work and hobbies, but also turns out to be better prepared to run his business than someone who masters a completely unfamiliar field of activity.
So, for example, a person with a diploma in low-temperature equipment engineering is best to open a business such as:
a manufacturing company that manufactures spare parts and accessories for installation refrigeration units;
a store selling ready-made refrigerators and spare parts for them, auxiliary equipment;
mediation and consultations in the field of procurement of complex and large freezers for industrial facilities;
providing the services of a master in the repair and installation of refrigerators or open a corresponding company.
In these cases, the businessman will at least enjoy his activities. And knowledge and understanding of the chosen area will provide an opportunity to get high profits in a relatively short time.
If an entrepreneur is going to open a business for little money, then in large cities and developed regions it will be difficult to do this due to fierce competition. Entering the market and developing a permanent clientele will require much more funds than creating a similar business in smaller cities.
By opening a business in a small town, you get the following benefits:
low cost of renting premises for an office, shop, workshop, etc.;
lower costs for staff salaries;
the ability to have no competitors at all in the chosen niche and set prices for their goods and services monopoly.
But there are, of course, disadvantages of doing business in small towns:
a small influx of customers due to limited traffic;
profits are stable, but small;
it is difficult to recruit personnel, as many ambitious and highly qualified workers seek to leave for work in big cities and the capital.
Therefore, before opening a private business in a small locality, carefully compare all the pros and cons of this decision and its prospects for you personally.
10 business ideas to start
1. Online store.
E-commerce is now experiencing a period of rapid development, and the most popular type of startup is an online store. Demonstration and sale of goods takes place on the store website, and then they are delivered to customers using courier services or mail. More and more people, especially middle-aged people, are fond of shopping in online stores, and those who are going to open a business selling any goods on the Internet have the most encouraging prospects. This store format does not need trading floors, but it entirely depends on the performance of the site, its usability and promotion in search engines.
In order to open an online clothing store for women or children, you will need a starting capital of 200 thousand rubles, which will go to:
development, content, support of the site;
wages to administrators (and, possibly, to couriers, if they are part of the company's staff);
possibly renting a warehouse;
purchase of products and their transportation.
For stores selling clothes and knitwear, the profitability of the business reaches 20-25%. If you buy goods worth more than 200 thousand rubles a month, then you can expect a net profit of 40 thousand rubles. Subject to the active promotion of the store, a competent assortment policy and a successful selection of suppliers, such a business will pay off after 4–6 months from the moment it was opened.
2. Street fast food.
Another popular type of small business is a small stationary outlet that manufactures and sells drinks and fast food, primarily closed and classic sandwiches according to original recipes, coffee, etc. This type of fast food differs from the usual shawarma and hot dogs by its high quality and a wide range, unusual components and recipes, targeting healthy lifestyle lovers and vegetarians. During the crisis, the revenues of cafes, restaurants and other traditional catering businesses are falling, but fast food is gaining momentum, and many entrepreneurs open just such a business.
It is best to locate points for the sale of street fast food in crowded places and high traffic: near transport hubs, train stations, shopping centers and markets, educational institutions. When opening a fast food business, stock up on starting capital of at least 275 thousand rubles for renting retail space, buying premises (which can be either a pavilion or stall or a mobile trailer), purchasing equipment (heated display cases, refrigerators, stoves, coffee -machines, etc.). With a daily turnover of about eight thousand rubles, the monthly revenue of a fast food outlet will be up to 240 thousand rubles, and with a profitability of 30%, the business will pay off in less than six months of work.
3. outsourcing company.
This type of business consists of providing third-party firms for a fee various services: legal support, accounting and financial management, technical support in the field of IT, use of a call center for receiving orders. Outsourcing as a type of business is relatively new, its market is in the process of formation. During the crisis, more and more outsourcing firms are opening, as it is more difficult for companies to keep all the necessary specialists in their staff, and the need for their services has not disappeared anywhere.
In order to open an outsourcing company, you need a start-up capital of 550 thousand rubles. The main costs at the first stage consist of:
searching, hiring and paying for the services of qualified specialists in the chosen field;
renting an office in the city center or another easily accessible place, repair and purchase office furniture and everything necessary for work;
The main thing in outsourcing is the high quality and completeness of the services provided, compliance with the deadlines, responsibility for the result. As a rule, outsourcing companies do not have a single approved price list, since the cost of services is determined individually in each case and is prescribed in a special agreement with the client.
4. Canteen-catering.
A catering company in the format of a city canteen is a more expensive and complex business than a fast food outlet, but in the long run it is much more profitable. Budget canteens are in stable demand among various groups of the population, from students and employees of nearby enterprises to tourists passing by (if the canteen is located in the city center or near attractions). Even with a high saturation of the market with such catering establishments, canteens still provide a stable profit. A very significant role in this business is played by the choice of premises: in addition to a good location, it must meet a number of technical, hygienic and other requirements.
The starting capital required to open a canteen will be approximately one million rubles. This money is needed for:
rental of premises, its repair, decoration of halls for visitors;
selection, training, payment of personnel;
purchase and installation necessary equipment and furniture.
The most successful option is a dining room with a capacity of 50 people (however, it should be borne in mind that a full load is possible only at certain hours of the working day, at other times it will be much less). For a year of stable operation, such a business will pay off when it reaches a daily income of 25 thousand rubles (excluding overhead costs), and this is possible with an average check of 200-300 rubles and a cross-country capacity of 50-60%.
5. Prefabricated structures.
This business idea is to build frame wooden houses Full construction. Such buildings are in great demand among the middle class who want to have a country house or a cottage in nature. Full cycle construction frame house- only a few months, and the cheap materials used to build such an object make it a very profitable investment.
You can open a business for the construction of frame houses with an initial capital of 500 thousand rubles or more. The main items of expenditure when launching such a business project will be:
opening of one or more offices (to receive orders, communicate with clients, draw up contracts for the purchase of finished frame structures);
selection, training of teams of builders, wages for them;
purchase of necessary tools, construction equipment, equipment;
hiring office workers, paying for their work and the cost of maintaining offices;
The profitability of this type of business depends on the cost of materials used to build each house. The average cost of 1 m 2 of living space of frame houses is usually 30-40 thousand rubles, and the market price of each such meter is 70 thousand rubles. That is, the entire townhouse or cottage will cost the buyer about two million rubles. Just two realized objects are enough to recoup the initial costs of this business.
6. Salon.
Small hairdressing salons of the low and medium price segment, providing a full range of services, are in stable demand for all categories of the population in large and medium-sized cities. When starting such a business, you should strive for quality service, building good relationships with customers (so that people want to come to your hairdresser again and again) and keeping prices at an affordable level. The most suitable places for hairdressers are residential areas with a large number of residents, near shopping centers and major transport hubs - bus and tram stops, metro stations, etc.
In order to open a hairdressing salon, you need to have a starting capital of 300 thousand rubles, which will be required to pay rent for the premises, purchase furniture and equipment, Supplies, for the design of the premises and the launch of advertising, as well as for hiring craftsmen and administrators.
This type of business provides opportunities for additional profit through:
subleasing the premises or part of it to representatives of related professions - manicure and pedicure masters, make-up artists - to attract customers;
leasing some jobs to outside barbers (instead of hiring in-house staff).
A small hairdressing salon, where the average bill for services is 250 rubles, and about 16 clients are served during the working day, ceteris paribus pays off in a year and a half. And if the list of services expands, and the company actively conducts marketing activities and uses all advertising channels, then this will happen even faster. The planned profitability in this case is expected at the level of 29%.
A similar type of business is a beauty salon. If you open it in the smallest size - as an office of a master of cosmetic services at home - then the initial investment will be only 30 thousand rubles (for taking training courses, purchasing all the necessary cosmetic devices and equipment, advertising your services).
If you already have professional training in haircuts and styling, make-up, manicures, pedicures, eyebrow shaping, hair removal, etc., the first step in creating your business should be to gain experience and a portfolio for you. To do this, you can first practice on your relatives and friends for free, and then create your own group on the social network and offer your services for a small price.
The popularity of this business format is due to the fact that during the crisis, large beauty salons only increase their prices, and private masters who go to clients' homes to prepare them for important events(wedding, holiday, etc.) or hosting them, provide the same services much cheaper. After all, they do not have to pay rent or share profits with the owner.
For private craftsmen, informal advertising channels are relevant - recommendations, word of mouth, social networks. Of the more expensive platforms for advertising their services, one can name wedding magazines and Internet portals.
7. Pharmacy.
People will need medicines anytime and anywhere, so opening a stationary pharmacy for the sale of medicinal products at retail is a very promising business idea, even with high competition in this market niche. It is best to open such a business in residential areas near metro stations and other transport hubs (railway stations, public transport stops) or near large supermarkets, choose a discounter format and rent a small room for a pharmacy.
In addition to the location, the success of this type of business is strongly influenced by the pricing policy of the pharmacy and the reliability of suppliers. That is, profits in this case are determined by the turnover. Realization of hygiene and cosmetic items, baby food, medical equipment can become an additional source of income. In addition, the legislation allows sellers to set high mark-ups for certain groups of medicines.
As for start-up capital, a novice entrepreneur who wants to open a pharmacy will need at least half a million rubles. In addition to financial resources, you will need:
qualified personnel;
non-residential premises with everything pharmacy equipment;
Established relationships and agreements with wholesale drug suppliers.
8. Children's commission.
The essence of this business idea is to open a small store that accepts high-quality children's goods from customers for sale and resells them at a price that includes the seller's commission. Such shops are actively gaining popularity and more and more of them are being opened, as children grow up, constantly need new clothes, shoes and household items, and many families are forced to save money and cannot afford to buy all this in ordinary stores.
In order to open such a business now, you will need a start-up capital of about 300 thousand rubles. This amount will be spent on rent, decoration and equipment of the retail space (purchase of furniture, stands, equipment, creation of a colorful sign or showcase), wages for employees. However, if this is a family business, then you can save money on hiring sellers and other staff. Advertising the store and maintaining its groups in social networks will require some financial investments, because it will be necessary to constantly attract sellers and buyers. But you don’t have to buy goods from wholesalers.
Most suitable places in order to open a children's commission, there are sleeping densely populated areas, houses near kindergartens, clinics, grocery stores.
The optimal level of profitability of such a business, according to economists, should be 12-15%. Based on the daily turnover of 15 thousand rubles, the net profit per month can be up to 30 thousand rubles (after deducting all expenses).
9. Training courses, tutoring.
Tutoring has always been relevant, even in the most critical periods, and after the introduction of the Unified State Examination - especially. Not all parents can afford to pay for a language school or special courses to prepare their child for the exam, but the services of a private tutor are quite affordable (especially if the training is not conducted individually, but in small groups).
In addition to preparing students for exams, there are great amount training courses, trainings and seminars for adults. To open your own business in this area, it is not necessary to spend money on renting premises, etc. - you can make online courses or conduct individual training events by renting suitable sites for several hours. However, such a business will require investment in advertising.
10. Shop fixed prices.
For the cheap FMCG business, the crisis has been a catalyst for success. Consumers are saving more and more, and the fixed price format attracts precisely with low prices. The range of such stores may include food, small household goods, and cosmetics.
There are two options for starting such a business: open a store on your own or buy a franchise. Starting capital is required in the amount of at least 700 thousand rubles, which will be spent on:
payment for rent or sublease of premises;
purchase of commercial equipment;
purchase of the first batch of goods;
staff salaries.
For retail outlets, location plays a big role. It is better to open a business in places with a large flow of people.
You can buy goods in China (if you do it directly, the cost will be record low).
As you understand, there are a lot of options for private business. Let's highlight the most relevant and profitable of them:
Comparative table showing which business is better to open:
|
Direction |
Description |
|
Essential Services |
These are all services that are constantly (or at certain moments of life) required by every person: transport and transportation of small loads, courier delivery of products, purchases and documents, maintenance and repair of household and office equipment, beauty industry (hairdressers, nail salons), public catering, ritual services, repair of shoes, watches, etc. They will always be in demand |
|
Agriculture |
If you have at your disposal land plot, you can use it for agricultural work: growing vegetables and fruits, breeding livestock, beekeeping. In order to succeed in agriculture, you need knowledge, experience and a certain temperament. Year-round growing plants in greenhouses will require special equipment |
|
Remote work through the Internet |
Through the Internet, you can provide services in the field of design, programming and web development, consulting, marketing and promotion, recruitment. These lines of business are among the most modern and in demand on the market. |
|
work at home |
Possessing any professional skills, for example, tailoring, making accessories and furniture, makeup, hairdressing and manicure services, cooking, organizing holidays, a coach, etc., you can open your own personal business |
When choosing which business is best to open, one should start, first of all, from one’s capabilities (financial, intellectual, professional), and secondly, from personal preferences and hobbies.
In order not to make a mistake in choosing your own business, you will need to study a large amount of information about the market. And we advise you to start with the rating of the growing foreign trade commodity markets "TOP-200 the best goods for import and export", prepared by specialists information and analytical company "VVS". Our company is one of those that stood at the origins of the business of processing and adapting market statistics collected by federal agencies. Main client categories: exporters, importers, manufacturers, participants in commodity markets and B2B business services.
commercial vehicles and special equipment;
glass industry;
chemical and petrochemical industry;
medical equipment;
production of animal feed;
electrical engineering and others.
Quality in our business is, first of all, the accuracy and completeness of information. When you make a decision based on data that is, to put it mildly, wrong, how much will your loss be worth? When making important strategic decisions, it is necessary to rely only on reliable statistical information. But how can you be sure that this information is correct? It can be checked! And we will give you such an opportunity.
Main competitive advantages of our company are:
Accuracy of data provision. The pre-selection of foreign trade deliveries, which are analyzed in the report, clearly matches the subject of the customer's request. Nothing extra and nothing missed. As a result, at the output we get accurate calculations of market indicators and market shares of participants.
Preparation of reports on a turnkey basis and the convenience of working with them. Information is quickly perceived, as tables and graphs are simple and understandable. Aggregated data on market participants are summarized in the ratings of participants, market shares are calculated. As a result, the time for studying information is reduced and it is possible to immediately proceed to making decisions that are “on the surface”.
The customer has the opportunity to receive some of the data for free in the form of a preliminary express assessment of the market niche. This helps to navigate the situation and decide whether to study deeper.
We not only talk about the customer's market niche, but also suggest the closest niches. We give you the opportunity to find a solution in time - not to focus on your product, but to discover profitable new niches.
Professional consultation with our industry managers at all stages of the transaction. We are the creators of this niche of export-import analysis based on customs statistics, our almost 20 years of experience is the key to effective cooperation.