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Public figure of culture where to enter. Specialty "Socio-cultural activity" (academic bachelor)

Socio-cultural activity is a process that is aimed at creating conditions for self-affirmation, development and self-realization of a group and an individual in the field of leisure. At the same time, the whole variety of problems associated with the organization of free time is solved: with communication, creation and assimilation, and so on. The manager takes part in the formation of a satisfactory environment and initiatives of the population in the field of leisure, in solving the problems of the religious, historical, cultural, environmental sphere, problems of the family and children, using original forms and methods.

Recognition and public standing of action in more depends on the level of development theoretical foundations, revealing goals, subject, functions, patterns. Socio-cultural activity has its own inherent features. First of all, it is produced in leisure (free) time, it is distinguished by the voluntariness and initiative of various teams, the activity of individuals. Socio-cultural activity is conditioned by regional, national-ethnic traditions and peculiarities. It is distinguished by a variety of types, which is based on artistic, political, educational, everyday, professional and other different ages. Implementation is carried out in non-institutional and institutional forms. Social and cultural activities are free from different kind production, learning processes, profit motivation, business. When choosing a leisure activity related to self-realization, self-development, pleasure, communication, health improvement, etc., the needs and

Socio-cultural activity is characterized by a deep individual orientation. This is due to the fact that it carries features that are determined by the socio-political and biological structure of the personality. It should be said that the activity under consideration can be both collective and individual. It is characterized by purposefulness. A goal set consciously sets the process in motion. Thus, preliminary forethought after defining tasks, analysis of the situation in which the action will take place, the choice of means and methods of achievement determine the sequence of activities in the socio-cultural sphere.

When considering the main features, the developmental, humanitarian character stands out in a special way. This is due to the fact that, at its core, activities have cultural goals.

The analysis of the essence of the considered organizational process reflects the interaction of creative, reproductive, as well as mixed (reproductive-creative) elements. Formative activity is considered necessary condition in the existence and development of man. Reproductivity is inevitable and mandatory in many forms of leisure activities,

The most common entrance exams are:

  • Russian language
  • Mathematics ( a basic level of)
  • History - at the choice of the university
  • Foreign language- at the choice of the university
  • Russian language - at the choice of the university

Specialists of the direction are professionals with fundamental theoretical knowledge in the industry, high level common culture and broad outlook. Graduates are able to effectively use in their professional activity innovative socio-cultural methods and technologies in order to ensure the preservation of cultural heritage and its multiplication. The activity of the future specialist is based on the most urgent needs of personal and social development. The main object of professional activity of a graduate of the direction becomes a person, considered as an object of socialization and education, inculturation and education.

Admission conditions

Specialists in the field of access control carry out the selection, storage, production and subsequent dissemination of cultural values ​​within the region of activity on the state and international level. The tasks of the future specialist include planning, organization and practical implementation of cultural and leisure activities. Applicants who have chosen this direction as a further professional activity must prepare for the entrance exams in the following disciplines:

  • Russian language:
  • literature (profile);
  • history, social studies (at the choice of the educational institution);
  • foreign language (at the request of the university).

Future profession

The professional activity of future bachelors is realized in the field cultural policy, social and humanitarian knowledge, marketing, management and cultural education.

The objects of activity of specialists are:

  • management systems for institutions and public associations of the socio-cultural sphere;
  • objects of the leisure industry;
  • processes of creative and cultural activity;
  • processes of pedagogical, methodological support and provision of leisure activities, cultural and educational work.

Where to apply

To date, the following universities of the country are engaged in the preparation of specialists in the direction:

  1. International University in Moscow (MUM).
  2. Moscow State Academy of Public Utilities and Construction.
  3. Moscow City Pedagogical University (MGPU).
  4. Moscow City University of Management of the Government of Moscow (MGUU of the Government of Moscow).
  5. Moscow State Humanitarian and Economic Institute (MGGEI).

Training period

The normative term of full-time education is 4 years, part-time - 5 years.

Disciplines included in the course of study

The tasks of the future specialist include the organization of cultural and educational activities in accordance with the socio-cultural interests and needs of people of different ages and professions. Development innovative technologies The development of the leisure area requires fundamental knowledge of cultural studies, pedagogy, psychology, political science, sociology, management theory and law from the future specialist. The main disciplines of the course are:

  • leisure pedagogy;
  • literature;
  • methodology and technique of skd;
  • fundamentals of cultural policy;
  • history and theory of SKD;
  • art history;
  • cinema history;
  • music history;
  • informatics and bases of information culture;
  • social and cultural work abroad.

Acquired Skills

The main means of implementation sociocultural activities future specialist are:

  • word;
  • technical and visual aids;
  • amateur art;
  • works of art;
  • works of culture.

The implementation of professional activities requires the presence of such competencies as:

  1. Management of cultural institutions (rest and entertainment centers, cultural parks), organization and planning of their activities, search for sources of funding and recruitment.
  2. Organization of leisure activities for various social and age groups.
  3. Development guidelines regarding cultural events.
  4. Implementation of preparation and introduction into practice of recreational and animation programs.
  5. Formation of public opinion in relation to cultural works and cultural heritage of the state.

Employment prospects by profession

Graduates of the direction successfully carry out professional activities as producers, directors of concert and promotion organizations. The tasks of specialists include negotiations with concert agencies, television and radio stations, sound recording organizations, etc.

This direction presents a wide range of employment opportunities after graduation. Graduates - bachelors can choose a profession:

  • animator
  • image maker;
  • art manager;
  • culturologist;
  • instructor-methodologist;
  • SKD manager;
  • tourism manager;
  • holiday organizer;
  • leisure organizer;
  • teacher-organizer;
  • social educator.

Most often, novice specialists receive from 25 to 30 thousand rubles. As the competence of a specialist and the level of his self-improvement increase wage increases: the heads of individual departments can count on income up to 50 thousand rubles.

The heads of production centers who have achieved success in their chosen field measure their own fees in six figures.

Prospects for professional development of graduates

As already noted, the salary of a future specialist depends on the level of his professionalism. Studying in the master's program provides the future graduate with the opportunity to continue the process of self-improvement in the scientific and research field, deepen the theoretical knowledge of the disciplines of the cycle and improve the level of organizational skills. Master's degree does not require recertification when carrying out professional activities outside our country, which is also important for specialists in this area. Continuing education is also possible in postgraduate and doctoral studies.

Socio-cultural activity is an activity that is aimed at preserving and transferring cultural property, as well as the development, self-affirmation and self-realization of the individual and the group through their familiarization with these values. Usually this activity is associated with leisure. Specialists work on organizing cultural events, help in case of difficulties in family and any other communication, precisely by organizing free time for children and adults.

This activity is very important because it is aimed at solving individual problems. public problems and meeting the cultural needs of society. SKD is diverse, it has large quantity various options and institutions, is distinguished by exceptional voluntariness and freedom of choice. Socio-cultural activities perform recreational and health-improving, cultural and creative, developmental and informational and educational functions.

Where and how is it taught?

There are more than 60 universities in Russia that offer their programs for teaching students about social and cultural activities. Moscow universities are leading, for example, Moscow State University culture and arts, Moscow City Pedagogical University and others. Students study culture and art in all their diversity, their theory and historical development, applied disciplines and humanities, practice in various cultural and production centers.

Graduates of universities of this specialty work in show business, are mainly engaged in organizational activities, negotiate with agencies, agree on holding events, as well as promoting stars up the career ladder. Specialists work with actors, singers, circus performers, organize exhibitions in galleries and so on. Many students of this department emphasize the desire and ability to work in their specialty after graduation, high probability obtaining a profitable income that grows along with the experience and qualifications of a specialist, as well as a whole range of activities that can be combined with study. This is one of the most popular modern world areas of activity, with a competent approach, bringing real benefits to society and culture.

In the section on the question what is socio-cultural activity? given by the author put down the best answer is Area of ​​possible employment:
tourist-excursion and cultural-leisure institutions
travel agencies
travel agency
hotels various forms property
government authorities in the tourism industry
production centers
contemporary art centers
cinema and video centers
dance halls
casino
water parks
elite clubs
game centers
concert and entertainment events
commercial and non-profit organizations
information support services
marketing departments of cultural and leisure institutions of various profiles

Answer from European[guru]
In different historical periods, SKD was called: - out-of-school education (until 1920) - political and educational work (from 1920 to 1970) - cultural and educational work (from 1270 to 1990) - cultural and leisure work (until the middle of 90 -s) - socio-cultural activities (since the mid-90s) Until the 90s of the twentieth century, cultural and leisure work was politicized and closely connected with the ideology of the CPSU. After the coup, the activities of the CD institutions were depoliticized, de-ideologized, that is, they became free from party influence and filled with new content, hence the new name of the SKD. SKD is an activity aimed at creating conditions for the most complete development, self-affirmation and self-realization of an individual and a group (studios, circles, amateur associations) in the field of leisure. It includes all the variety of problems in organizing free time: communication, production and assimilation of cultural values, etc. Teachers-organizers have to participate in solving problems of the family, children, in solving problems in the historical, cultural, environmental, religious, etc. spheres, in creating a favorable environment for SKD and initiatives of the population in the field of leisure. KDD (cultural and leisure activities) component SKD, helps in solving many social problems with its peculiar means, forms, methods (art, folklore, holidays, rituals, etc.) CPR (cultural and educational work) is also part of the SKD, but, unfortunately, it is inefficiently used in the activities of cultural institutions (there are no lectures, lecture halls, public universities and other previously proven forms of educational work.


Answer from Viktor Neudakhin[expert]
SKD is primarily a vocation, and if this is the driving force, then there is no question of salary here, by the way, it is small. and where in our country you can see what kind of organization of leisure, staging holidays, and other dregs that are connected mainly with working with children and adolescents, which is also not easy and pleasantly paid a lot of money. the exception will be the case if you only receive orders not from kindergartens and children's camps (now health centers), but, for example, from the administration. then everything will be in chocolate! it’s not worth thinking about staging any theatrical actions, it’s completely different!